Privacy and Cookies

Important information about our privacy and cookies

Our cookies

When we talk about 'cookies', we mean the kind of cookies that are stored on your computer or device when you visit a website. In this case, a cookie is a text file containing small amounts of information. They don't harm your computer or store any of your personal, identifiable info like your credit card details. Here's some important info about our cookie policy: 

Are there different types of cookies?

Yes. Some cookies are only placed on your computer for the duration of your visit to our website – these are called 'session based' cookies and automatically expire when you close your browser. The other type of cookie is known as a 'persistent" cookie', which stays on your computer for a period of time until they expire or are removed. 

What are cookies used for?

Cookies serve different purposes and can be categorised as follows:

Strictly Necessary Cookies – These cookies are necessary in order for certain parts of our website to work, for example obtaining an insurance quote.

Performance Cookies – These cookies allow us to analyse use of our website, including the time spent on the site, which pages are visited and if error messages occur. They do not collect any personal information meaning that the data is anonymous.

Functional Cookies – These cookies enable the website to provide enhanced functionality and  personalisation for example they enable the use of Live Chat.

Targeting Cookies – These cookies analyse online marketing campaigns and allow third-party websites to show you adverts based on what you appear to be interested in.

Social Media Cookies – These cookies enable you to share our content with your friends via social media. They also analyse online marketing campaigns and allow third-party websites to show you adverts based on what you appear to be interested in. 

What are first/third party cookies?

First party cookies are cookies which are set by Ageas. They enable certain functions to work such as when you obtain a quotation or buy a policy, they remember your preferences and are also used for analysis to help us enhance the performance of our website. They can only be read by Ageas. 

We also use some Third party cookies. These are cookies which are set by carefully selected third parties and are used to help analyse your use of our website and to allow third party websites to show you adverts based on what you appear to be interested in. 

Our Cookies

Here is an example of the cookies we use on our website and what they are used for:

Cookie nameCookie typeDurationFirst/Third partyWhat it's used for
Google analytics cookies Performance Combination of session and persistent First party To analyse your use of our website, including the time you spend on the site, the number of pages you visit and whether you purchase a policy
Double click Targeting Persistent  Third party To analyse online marketing campaigns and allow third-party websites to show you adverts based on what you appear to be interested in
Google Adwords – home and generic Targeting Persistent Third party To analyse online marketing campaigns and allow third-party websites to show you adverts based on what you appear to be interested in
Search Alliance – home, car and generic Targeting Persistent Third party To analyse online marketing campaigns, including whether you get a quote and buy a policy
Session Cam Performance Combination of session and persistent First party and third party To analyse your use of our website (for example recording mouse clicks and movements, page scrolling and any text keyed into website forms) to help us identify issues with its design and usability, so that it can be improved. No personally identifiable information is stored within the cookies.  The information collected is for our internal use only and is stored and used for aggregated and statistical reporting
Visual website optimizer Performance/Functional Persistent Third party To create different versions of website pages, to compare the effectiveness and deliver improvements to our website
Facebook Targeting Persistent Third party To analyse online marketing campaigns and allow third-party websites to show you adverts based on what you appear to be interested in

Further information

Further useful information about cookies, including how to remove them from your browser, can be found at: www.allaboutcookies.org

*Read the terms and conditions

^10% of new car insurance customers paid less than £229 between 1st – 31st Dec 19. Premium depends on individual circumstances, payment method and cover chosen.

^^20% of new customers paid £103 or less between 1st May – 31st July 2019 for our combined buildings and contents cover. Premium depends on individual circumstances, payment method and cover chosen.